The zodiac element by holding brand children s clothing occasion to selling

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"Eye-catching red main color is coupled with a hat, the shape of a dragon cartoon images sideways, etc. ... Starting this month, the careful consumer will find, children and baby specialty stores in the country, more than a series of "Dragon" as the main product of the design elements. Zodiac elements of the design, so that these products not only highlights the festive atmosphere, full of childlike.

Zodiac elements by blitz

In fact, the use of the zodiac elements, as early as in 2002, Nike introduced the Year of the Horse Commemorative Edition (limited area), and then gradually continued introduction of nine sheep, monkey, chicken zodiac shoes. In addition, the international brand Reebok in 2008 and 2009 to create the Year of the Rat Zodiac shoes and the Year of the Ox zodiac shoes, American brand New Balance has also recently launched the first dual of the traditional Chinese Lunar New Year "dragon" as the design concept of the shoes.infant boutique clothing

International brands on the use of the zodiac elements, in fact, in order to better win over Asian, especially Chinese consumers, not only of international sports brands, including Ferrari, Burberry and other international luxury brands have begun to try the use of some Chinese elements hope that by the Chinese element in the market to create a new selling point. "JIM" S-Hui Wen-lung, director of brand design, said.

Secretary-General Chen Shuqing, Research Center for children s products, told reporters in the field of children s clothing children s shoes in Quanzhou, have begun to try the use of the zodiac elements, such as Anta has launched a Chinese New Year products Fortune running shoes, in terms of design, with bright red to meet the Chinese people live the auspiciousness Spring Festival, the psychological.

Price increases by 2-3 timesinfant boy clothes

The zodiac element to the produc t design to create a product selling at the same time, no doubt also contributed to the upgrading of product sales and value-added. "Generally speaking, shoes and apparel brand launched the commemorative zodiac product, price than conventional products more expensive 2-3 times, because these products are not as run the amount of models, but as the concept of a limited-edition models in a small the public within the sales is used to enhance the brand value, "said Chen Shuqing.

Not only the domestic market, to explore the international market, the use of the zodiac elements to help enhance the added value. "There is no fixed image of the Chinese Zodiac, according to their own characteristics and preferences of foreign customers, use the Zodiac design a different image, in conjunction with the paintings, paper cutting, the ancient Chinese characters, culture and the combination of become a way of product innovation. "Shishi garment enterprises Zha ng told reporters, such as many customers in Europe and America is very fond of printed Chinese characters and traditional patterns of clothing.

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"However, for Quanzhou businesses, the need to use the zodiac elements, how to use the zodiac elements, but also need to be treated differently." Mr Andrew Chan Ping Gao told reporters that the use of the zodiac elements will bring higher profits, but if there is no combination of enterprise development actual, can also cause new risks.

Moreover, the Zodiac products are mostly related to the New Year, "sales of gold before and after the New Year to two months, once the short-term sales do not go out, it will cause a backlog of inventory. International brands can also be digested by the markets of Southeast Asia and other places, domestic The brand may face the risk of poor sales. & quot;Hui Wen-lung said.

What are the skills of open fashion children s clothing store

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   Fashion has become a mainstream trend in society, fashionable children s clothing has also become a favorite of children. Joining a fashion children s clothing brand is a good choice, and apparel products i nto the more fashionable elements, won the kids enjoy. Then need to pay attention to which techniques for joining the friends of fashionable children s clothing store?

A stylish children s clothing market analysis

Creation of stylish children s clothing store to be fully aware of the direct purchase of children s clothing is the child s parents, but the kids will put forward their views. Now the family, children are generally small. The child s parents for their children shopping, shopping in the direction from the practical into fashion, popular type. As the children grow up faster, the parents must pay attention to buy children s clothing fashion clothing to go out today, tomorrow may become home clothing, so that only multi-operating style can be a foothold in the market.

Two, stylish children s clothing shop the best locationinfant boutique clothing

Children s clothing store location should normally be in the clothing business street, or in the middle or upper-class gathering areas, because the higher level of consumption of the people of this region, be able to purchase new clothes for the children. Middle soil is also a consumer group, can not be ignored oriented best shop located near the bazaars. As a result, to give people an affordable, cheap feeling.

, Stylish children s clothing shop shop decoration

Fashion children s clothing shop in the store to the appropriate width, you can open up the world for children to play and dressing room. The design of children s clothing shop in the store environment is lively and light-hearted. Wall can be printed on the fabric of plants, fish and insects for decoration, to create child purchase a relaxed atmosphere, you can also paste some interesting pictures on the wall to stimulate children s interests. If you often change the walls or furnishings is no t easy to do, then you need to design stores, first set can change the space.

In the children s clothing store, if the smaller, can not furnished Showcase carpets on the ground, put a few hangers, to form a flexible sales spaces. Can be set on the wall display rack. Around the circumference with plywood made did not turn Hang glass cabinets. Children s clothing store use, age difference between the goods, all kinds of goods should be a separate counter, in order to increase the vitality of the store. The available space can be reasonable with ornaments and animals, to make the space look full of vigor and vitality.infant boy clothes

To promotions to increase sales

If your surrounded by many similar children s clothing store your product in order to gain market, you must first promotional way to shorten the process of market penetration. In general, consumers for the new brand children s clothing have contradiction promotions at this time, the cost of a new brand for the first time consumer is the use of new products doubled, many consumers are so reluctant to buy a new brand children s clothing, reduce this risk, and promotion to reduce first cost of consumption, which will help consumers to buy the new brand.

, Stylish children s clothing store managementbaby clothing manufacturers

Windows, furnishings store within the store decorations to frequent changes, or give people the rigid mapping, the Chen case, try to battle more visits around the children s clothing store to look at the advantages of the other children s clothing store, the so-called know the enemy has been known one hundred Scots. Management of children s clothing shop window, shop furnishings, within the store decorations to change frequently, otherwise give people the rigid image, the Chen case, as much a s possible visits to the surrounding children s clothing store to look at the advantages of the other children s clothing store, the so-called known He has been known, battle-100 Scots.

    Tips:

    Although the production of child fashion fabric less, but the manual and adult clothing, the same, so the price depends on the clientele. For example, the shop set up in upper middle class area, in accordance with the rental and other costs, the retail price. In the middle and lower regions, will have to minimize the price of goods to the customer a good impression.

Children younger dress easily torn and dirty, plus children grow up fast, the size of clothes will be changing, these factors will make children s clothing sales greatly increased. The shop just up and down more efforts in publicity, lower prices, small profits can increase profits.

Operating children s clothing to meet the psychological charac teristics of children, children like your clothing.

"Children s clothing industry product concerned about the degree open

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    Recently, the search for Billboard statistical analysis obtained in November 2011, the apparel industry, "children" product concern about the following proportions shown in the figure below. From the figure we can see, c hildren s wear market in November, parenting equipment by the degree of concern, accounting for 39% of the population, the other boy pants, children s clothing accounted for the same, have accounted for 21% of the total. In contrast, the cartoon characters slightly less attention, and the overall 19%.infant boutique clothing

"Kids" products of concern about the proportion of comprehensive reflection of children s clothing products market in which the state or an indicator of development trends. Select a range of indicators to reflect the children s clothing market in the field of health, comprehensive treatment to fully reflect the composite index of level of activity of children s clothing prices and market economy. Conducive to the suppliers to produce marketable goods, to reduce the blindness of production and sales, to maintain a reasonable inventory to avoid market risk, can also help enterprises to accurately grasp the timing of transactions and price, timely organization of marketable goods, improve the use of funds efficiency, reduce production and transaction costs. The same time, leading the consumption trend of consumer goods, provide the most valuable reference market price information for the majority of buyers. The index system is divided into climate index, price index, concerned about the index.infant boy clothes

  Economies of scale in China today, children do not lack clothes, but of what, this is now all enterprises need to consider. The shuffling movement of the Chinese children s clothing in progress, the strength of the enterprise and no anti-avoidance risk ability in the next two three-year will be cleaned out. Expected future direction of children s clothing hair turn to a study in contrast. Of course I m looking forward to have a he althy, stable children s clothing market.baby clothing manufacturers

Some infants and young children apparel shopping guide sales techniques

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Infant clothing shopping guide sales skills in the infant clothing sales process, the salesperson has incomparable role of the salesperson is able to grasp the infant clothing sales skills are important. Good sales skills are really just an art like the marketing of infant apparel, infants clothing stores members to constantly to explore the needs of customers, as well as the type of infant clothing, try to grasp the customer s interest in taste, so you can lead the customer to go, this is a successful salesman salesman.

In fact, sales skills through daily cumulative and to be changed will become a very skilled technique, the following recommend the following marketing methods:

First, recommend to the attention of the infant clothing to fit the customer

Before the recommendation, the clerk of infant clothing to fully understand the customer s actual objective conditions in order to make a suitable type of infant clothing recommended. Clerk in infant clothing, infant clothing, recommend to their customers, must be in line with the principle of customer fit to recommend, the only way customers only may be interested in your recom mended products.

Two, to promote their products when there is sufficient confidence

When you recommend to their customers a an infant clothing, infant clothing store salesman, his must have sufficient confidence, so as to give customers a sense of trust on infant clothing; even infant clothing shop assistant recommended on their own The product appears to be trusted, then the customer will be very much doubt whether you can give him suggestions.

Third, the ability to accurately understand the advantages and disadvantages of each infant clothing

Infant clothing introduced and recommended to the customer, according to the characteristics of a variety of infant apparel products, precisely the advantages and disadvantages of each infant clothing, in particular, is a strong point to bear in mind in mind. But the disadvantage, it is able to be compared for all types of infant apparel products.

Advantages and disadvantages of a ll remember the heart, this can become more professional in front of customers, allowing customers to believe that you recommended him to do it easier for customers to feel that you are sincere Recommend.

With gestures to recommend to their customers

Recommend to their customers infant clothing, infant clothing clerk can not just move your mouth, plus body language or gestures, such as infant clothing clerk infant clothing and hold it again in his hand after a detailed hands infant clothing to explain it, so that you can make the recommendation seems not so pale.infant boutique clothing

With the characteristics of infant clothing to recommend

Each one infant clothing has its own different characteristics and emphasis on infant clothing and other baby clothing, infant clothing, recommend to their customers, so that the customer they need to be able to ch oose according to their needs infants children clothing products. Infant clothing, recommend to their customers, all topics must focus on the infant clothing you recommend, even if short-term deviation, also trying to once again lead topic to infant clothing, but also to observe the customer to recommend you a reflection of the infant clothing, so that a timely manner to promote sales.

Tips:

Recommended clothing for infants and young children may use the following sales methods:

1, it is recommended to have confidence in, to recommend to the clients infant clothing, the salesperson must have the confidence to make the customer a sense of trust on infant clothing.

2, suitable for the customer s recommendations. Customers prompt goods and instructions should be based on the actual objective conditions of the customer, it is recommended suitable for infant clothing.

3, with gestures and recommend to their customers.infant boy clothes

4, with the characteristics of the goods. Each type of infant clothing have different characteristics, such as function, design, quality and other characteristics, to recommend to the clients infant clothing, highlighted the different characteristics of infant clothing.

5, the conversation focused on the goods. To recommend to the clients infant clothing, we ll try to get the topic lead to infant clothing, observe the customer to reflect on the clothing of the infant, in order to promote sales in a timely manner.

6, precisely the advantages of the various types of infant clothing. All kinds of different infant clothing infant clothing description and recommendation on the customer to compare precisely the advantages of various types of infant clothing.baby clothing manufacturers

Infant clothing designed unreasonable EU warning on Chinese-made infant clothing

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October 25, the EU issued a consumer warning made in China "MogaKid s" brand T-shirt, infant; November 3, U.S. CP SC the domestic ScoutWindTech children jacket a voluntary recall of; November 18, the European Union issued a consumer warning on Chinese-made infant cotton; November 25, the EU issued a consumer warning girls bikini made in China, "Union-Star" brand; December 2, the European Commission, non-food rapid alert system in the domestic "Diamond" brand infant jacket issued a consumer warning. From the reasons of product recalls or warnings, mainly due to failure of infant clothing, accessories, ropes, there is the risk of causing suffocation and injuries.

    With the men, women, casual wear, sportswear market is maturing, more and more companies will turn their attention the infant clothing market. Last as the garment industry an attractive cake, infant clothing, carrying too many hopes and expectations, reporters from this year s cross-strait Garment Fair, China International Clothing & Accessories Fair and Canton Fair fine relat ed apparel fairs, it is clear hot feel the infant clothing market: infant clothing from a separate hall to the package under the entire floor, from a supporting role to become the most active protagonists, infant clothing, the potential value of more and more uncertain.

The prospects are good, the market is very broad, but also a lot of the problems, the quality and technical aspects of most problems. The reporter was informed a week from the inspection and quarantine departments abroad early warning notification information, infant clothing accessories, rope failure phenomenon is still not optimistic about the serious impact on infant clothing in China s reputation abroad and market. The reporter noted that Europe and the United States to China on the recall of the reasons there are a suffocation hazard, chemical hazard, injury risk, the use of prohibited dyes. Design is unreasonable and which, rope, small parts are the spearhead of the attack.infant boutique clothing

Notification and recall of Chinese exports of infant clothing repeatedly is no longer simply the quality and safety problems or technical issues, the crux of the multi-synchronization level, poor communication and information in the information. "The industry analysis said, resulting in the safety of infant clothing causes does not meet the requirements appear in the body of the foreign customers, product design defects such as foreign customers, or customers because of cost considerations specified strength and other physical indicators of surface materials. In addition, domestic enterprises lack of understanding of foreign technical regulations, only knew the lack of recognition capacity according to customer requirements, the design plan, whether the foreign technical regulations, mostly not signed a contract with the customer to provide for the compliance of the product design.

In this regard, Inspection and Quarantine Bureau of Quanzhou, Shishi offices remind the relevant enterprises for infant apparel industryinfant boy clothes

    First, prompt attention to Europe and the United States on Technical Barriers to the endless stream of infant clothing and a spate of early-warning communication of information, the characteristics and requirements for different countries and regions, organizational and technical personnel to enhance the level of automatic control of the enterprise risk.

    The second is to take full advantage of the technical advantages of the testing organizations, the establishment of a series of checks initiatives from raw material to finished.

    Third, enterprises should be positioned according to their own characteristics, to establish brand awareness, develo p a unique brand characteristics of the product, take the effectiveness of management, take the road of brand effectiveness, to avoid the changes of the RMB against foreign currencies, soaring labor costs, raw materials price fluctuations as a result of the product s profit margins are getting smaller and smaller.baby clothing manufacturers

Selected infant clothing, beautiful and more healthy

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Now, some parents are most concerned about is how to dress the children have to tide flavor, so that the very character of the halter dress, low cut and tight-fitting clothes when the child selection of infant clothing preferred since. As everyone knows, these infant clothing will affect the child s physical and mental health. Green boxes of infant clothing to remind moms: the selection of infant clothing, beautiful and more healthy.

Concern: the election of infant clothing, be beautiful or health?

Now, some parents are most concerned about is how to dress the children have to tide flavor, so that the very character of the halter dress, low cut and tight-fitting clothes when the child selection of infant clothing preferred since. As everyone knows, these infant clothing will affect the child s physical and mental health. Green boxes of infant clothing to remind moms: the selection of infant clothing, beautiful and more healthy.

Concern: children wear tight-fitting infant clothing should be careful

"Tight-fitting clothing infant wear, kids inconsistent with the child s age, and nearly as good children should be lively, is not easy children activities. This is not conducive to the child s physical development, there are many negative effects on the child s psychological growth." Psychological The expert said.infant boutique clothing

The child s nature is playing, the child s clothes should be in line with the characteristics of the children playing. The simple elegant loose infant clothing not only make children more comfortable to play together, but also gives a random, comfort and a special impression. And some acrylic, polyester fabric tight infant clothing airtight and does not absorb sweat, the children wear a prone to rash. Plus infant clothing too tight is likely to affect infant growth and development, especially the tights have a negative impact on the boy s development, it is recommended that mothers in the choice of pants, loose and comfortabl e style more appropriate. In addition, the green box to remind the majority of Mummy family: the purchase of infant clothing should try to choose a wide waist, so that not only can play loose, covers the very belly of the infant, waist shape defects.

Concern: infant clothing adult is not conducive to infant mental health

Now a lot of infant clothing girls clothing more and more adult, mature sexy clothing for infants and young children, although it looks very beautiful, but the study found, mature sexy dress, is not conducive to the child s physical development, psychological growth many negative effects.infant boy clothes

American Psychological Association, organized into a five-month investigation, the report "Little Big Man status quo." The report pointed out that inappropriate sexy clothing is erosion of childhood, and infants and young children suffer psy chological damage.

Investigation Team of the American Psychological Association, Irene, that in this consumer society, inappropriate marketing tools are infants and children to become precocious. The five-year-old infants, mini skirt, low-cut collar and sequins neckline, easy to make the formation of the wrong gender identity and values. Irene also pointed out that today s children physical development, aesthetic, language skills mature than earlier, but their ability to resist setback, personality is not mature. Therefore, infant clothing, adult will cause the child more attention to the surface to produce worships money, the pursuit of material comforts such acts.baby clothing manufacturers

Green box, infant clothing, how to avoid these drawbacks? Wu Fangfang green box infant clothing CEO, said: "green box of infant clothing, the use of inclusive and eclectic design, perfect blend of European aristo cratic temperament, as well as the East is elegant and soft, and formed the personality and style of the green box, infant clothing, vulgarity at the same time, we strive every piece of clothing have become the unique qualities of a great show of the children. "

Green box, infant clothing, winter recommended

"Green box" Winter Recommended: personal clothes still soft and loose as the main styles to choose from. The jacket of the boy can buy a short section of the jacket, knee-length down jacket, students flavor of the blazers and other styles. For more boyish, relatively lively girl, pants necessary. For example: the fall and winter days wool sweaters coupled with baggy pants, simple and feasible method of dress, not only the sun, and allows children the freedom of activity. Intelligent mother can also mix and match sportswear, fashion and sports atmosphere, with a pretty cute little elves, the interpretation of the vibrant passion. So th at kids go to amusement parks, picnic time, the child will not be too binding because of the clothing styles limit.

Infant clothing store decoration techniques

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Open infant clothing is not simply shop business, and open infant clothing store decoration is particularly important to choose the right shop, infant clothing store to redec orate? Infant clothing store decoration purpose is to attract customers, infant clothing store how decoration can attract customers, infant clothing store decoration techniques.

When the customer entered the store, enable the customer to produce the impulse to buy, you must store the store atmosphere. Particularly in infants and children clothing store, as customers have the time to stay in the store during this time, the store can be through sound, smell, color and plastic infant clothing store atmosphere, so that those who just want to see Customers desire to buy. Then grasp the skills of good infant clothing store decoration is the key.

    (1) is not recommended to open a clothing store for infants and young children also need workers to design, this will increase the number of unnecessary expenditure. Now online all kinds of beautiful pictures of infant clothing store, you can also to the same city with the other infant clothing stor e in the town to study or learn from the reference line.infant boutique clothing

Wall best not to paint, because painting two or three days to dry, and a heavy odor in the renovated a greater impact on human health is not suitable for infant clothing store; can save costs. The wall of the infant clothing is best to use a floral pattern, cartoon pattern, striped pattern of plain wallpaper, gilded, large-scale patterns, the high cost of wallpaper may not be suitable for the decoration of infant clothing.

3 best buy the wallpaper directly to manufacturers, so you can save out some unnecessary expenses, but try asking the manufacturer is responsible for wallpaper paste.infant boy clothes

Floor material necessary to use higher prices, maybe over time you will re-decoration, package laying and bas eboard about 40 yuan per square meter is sufficient.

    Infant clothing, decoration gives the feeling of comfortable, elegant yet warm and playful too high-end clothing store for infants and young children can be renovated and would give the consumers too afraid to go, to be renovated to make people feel looked at a certain level great desire to go into is the right way.baby clothing manufacturers